|
Effective promotion is crucial to attract the maximum number of quality visitors to an exhibition. OOH Live will enjoy a high profile, thanks to the support of these leading trade titles:
   
All relevant publications will feature extensive advertising and PR campaigns, supported with ticket inserts and show preview features.
In addition to media coverage, OOH Live will also benefit from the following to generate visitors:
Tickets – named buyers and decision makers will be invited to attend OOH Live via trade magazines, direct mail and e-marketing, plus tickets will be available for exhibitors to invite their customers. OOH Live has teamed up with Redpoint Marketing, the leading hospitality and foodservice database company, to ensure data is the most relevant and recent.
Newsletters – letters and e-newsletters will be sent out at regular intervals to inform visitors of the latest attractions and events that OOH Live will deliver.
|